Posts Tagged ‘olympus’
What happens when you take a DSLR marketed to be weatherproof and bury it under snow for a couple of minutes? While doing this, you are recording video on said DSLR. I tested that with the Olympus E-5 as part of the Field Review along with how well it performed during a snowfall.
I recently returned from a short break with my family, where I was able to shoot for fun, to record the holiday and make some nice images. I deliberately didn’t take along my professional camera equipment, because I knew I’d start taking the photography too seriously, wanting to spend more time preparing and shooting than would be fair on my family…and, to be really honest, I didn’t want to feel like I was back at work. Read the rest of this entry »
Admittedly, I haven’t touched either the Olympus EPL-2 or XZ-1 at the time of writing this posting. However, they are two very exciting cameras that are bound to be hot on everyone’s list. Those of you that have been reading the site for a while know that I hated the EPL-1 (more than once) to the point of even refusing to link to it through Amazon and B&H because I wouldn’t tell anyone to buy it. It seems like Olympus has listened to what I clamored for originally, and threw in some amazing accessories as well. If not, it at least will make the decision between the two top dogs in this category a bit more difficult.
No, this isn’t one of them.
Let’s admit it: our society is one that loves to objectify people/things for the sake of revenue. It’s a proven tactic—and it’s worked. Plus, there is something just so alluring about photographers: with our big lenses and all. One of the staples of marketing is appealing to a human need. In this case, it’s the primal instinct to reproduce and have pleasure. These ads tend to stay in the back of one’s mind and in today’s viral society promotes a spread that is almost uncontrollable. This is an ode to some of those ads as well as a bit of an analysis and a history.
Editor’s Warning: Some of these ads may be a bit NSFW. Please exercise caution.